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Writing a Book’s Marketing Plan for Maximum Profit

Much has been written about book proposals. But less has been written about book marketing plans. This is wrong! Continued >>>

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How to Earn $100,000+ For Your Book

Every writer fantasizes about getting that big fat advance so they can take a little dream time, write, relax, or put their kids through college. But what most writers don’t know is it takes a heck of a lot of work to get to the point of being worthy of a publisher handing you the equivalent of the golden egg.

Every writer fantasizes about getting that big fat advance so they can take a little dream time, write, relax, or put their kids through college. But what most writers don’t know is it takes a heck of a lot of work to get to the point of being worthy of a publisher handing you the equivalent of the golden egg. Whether you’re a doctor with the latest get thin quick diet or a mom who has a foolproof way to turn brats into angels, you must be willing to do the work-alot of it.

What separates the six-figure advance earners from the mid-list authors are two things.

1. They think of their book as a business.
2. They have a huge built in audience.

Think of your proposal as the business plan for your book. Your book is an integral part of your overall career which includes speaking, products, and more books. Authors are constantly in search of ways to expand their audience.
Agent David Hale Smith of DHS Literary, (he represented New York Times Best-selling author Cheryl Richardson) says he wants his authors to be financially independent people who see their book as part of a larger successful career. These are qualities he and other agents and publishers look for in their budding celebrities.
From my own experience media coaching and creating marketing plans for authors who get six figures I’ve found that they do three things right. More>>>
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